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Vizionár

Workbook for creating a personal vision For everyone who doesn't want to simply be led, but is looking for their own direction. Helps you name what pulls you forward – and turn it into concrete steps.
Sale price29 €

In stock, at your door by

Healthy margin · see where your money goes

When we created Vizionár, our aim was to make space for truly deep work on yourself. In Žurnál, the questions about who you are had only one double-page spread – and that was not enough for us. Over time, we found that Vizionár is much more than a space for reflection. It has become a powerful tool for finding a personal vision that helps you see more clearly what fulfils you and where you are heading.

Courier delivery within 48 hours

Vizionár
Vizionár Sale price29 €

Why this product?

Want to get to know yourself better and find a clear direction for the future? Vizionár is a workbook that helps you define your why, discover your strengths and create a personal vision.

Created in collaboration with Dagmar Kéryová, Vizionár guides you through a series of exercises and reflections that help you:

- understand who you are and what matters to you

- discover your values, talents and purpose

- put into words a personal vision to guide you through life

- plan the steps to make your dreams real, one at a time

Vizionár is not only about finding answers. It is a tool that helps you actively shape your future.

Who is it for?

- For anyone who wants to understand their inner motivations and values better.
- For people looking for a clear direction in their personal or working life.
- For those who want to connect their passion, talent and purpose into a meaningful vision.
- For everyone who wants to grow and shape their future intentionally.

We have nothing to hide

Radical transparency is one of our values. So here is exactly what it is made of and where the money you pay goes.

Where your 29 € goes

Healthy margin

  • Production6,34 € · 22 %

    Printing, paper, binding and cover.

  • Sleeve and packaging1,00 € · 3 %

    Paper sleeve die-cut in Námestovo and packing.

  • Prepress2,00 € · 7 %

    Design, typesetting and proofreading.

  • Marketing4,14 € · 14 %

    Advertising. We count 15 % of the price excl. VAT.

  • Logistics3,00 € · 10 %

    Warehousing in Orava, packing and a shipping subsidy.

  • VAT 5%1,38 € · 5 %

    The tax we pay to the state.

  • Running the company11,14 € · 38 %

    Salaries, support, new products and profit.

Specs and materials

  • Size

    130x210 mm

  • Pages

    128

  • Munken Print Cream 100 g uncoated, certified FSC®, PEFC™ and EU Ecolabel / Sweden

  • Cover

    Natural bookbinding cloth

  • Method

    Dagmar Kéryová and the Žurnál community of 40,000

  • Proofreading

    Mária Turčeková

  • Graphic design

    Milan Pleva, Richard Lavrík

  • Illustrations

    Ivana Čobejová

  • Printing

    bio-based inks

  • Made in

    Slovakia and Czechia

Carbon footprint

Even a paper workbook has a footprint. We calculated it for the whole of 2025 and divided it per item: DEFRA 2025 emission factors, transport by parcels, services and marketing by spend (GHG Protocol). We keep refining the method together with our suppliers.

≈ 0.8 kg CO₂e per workbook. Roughly like driving 5 km by car.

  • Production0.23 kg · 30 %

    Materials, printing, binding and cover.

  • Running the company and marketing0.43 kg · 56 %

    People, software, ads and energy, divided per item.

  • Transport to us0.04 kg · 5 %

    Materials to production and finished products to the warehouse.

  • Transport to you and packaging0.07 kg · 9 %

    Parcel and box.

What we do about it

  • We print in Slovakia and Czechia. No air freight. Our warehouse sits next to the printer in Orava, so finished products do not travel for nothing.
  • We do not shrink-wrap diaries one by one. We use bulk packaging to cut down on plastic.
  • We ship in recycled cardboard and, when we can, in boxes our suppliers sent us goods in.
  • For trips and small transfers we book shared transport and BlaBlaCar.
  • We print to pre-orders. If something does not sell, it does not end up in the bin but in our outlet or in schools.

What you can do

  • Order more things at once. One parcel instead of three.
  • Choose a pickup point or locker instead of home delivery. So the courier does not drive out for a single parcel.
  • Buy second quality and sale items. We also work with production seconds. Everything usable is cheaper in our second quality section. You save money and rescue something that would not get a chance elsewhere.
  • Buy only what you will really use. The smallest footprint belongs to the diary that never had to be made.

See our climate plan

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